Sports working with tourism in our community

One area of tourism that is often underappreciated is "sport tourism"

Graph shows the proportion of sports tourism visitors attracted to Clearwater and area last year due to baseball

Brad Bradbury

Tourism is a significant industry sector for the District of Clearwater and the surrounding area. It is estimated to have generated approximately 123 person years of employment in 2011 and hosted almost 600,000 visitors last year.

The community has in excess of 104,000 room nights per year available through a combination of hotels, motels, resorts, campsites, RV parks and bed and breakfasts. It also has a large selection of nature based adventure activities and opportunities that rank among the best in the world.

Tourism Wells Gray has, over the past few months, conducted a tourism focused economic impact study within the District of Clearwater and Thompson-Nicola Regional District Area A (Wells Gray Country) to assess the true value of the industry.

Over the next few weeks we will be sharing most of our findings – looking at a different sector within the tourism industry each week and presenting the figures in a local context.

SportsRevenueOne area of tourism that is often underappreciated is “sport tourism”. The effect it has on a community and the revenue it generates are opportunities for growth within the region as a whole and Clearwater in particular.

Hockey, baseball and golf are key to the growing sports tourism market within the region. Here are some of our findings.

In 2011, hockey and activities at the Sportsplex contributed over $1.3 million to the local economy, brought over 3,000 people to our community and generated over 2,600 hotel room nights during winter months.

In 2011, baseball games and competitions contributed over $400,000 to the local economy. Over 2,000 people came to town to either play or watch baseball.

Golf is also a growing sports tourism sector and in 2011 generated almost $500,000 in additional community spending.

– Brad Bradbury is tourism-marketing manager with Tourism Wells Gray

 

Just Posted

Incumbents and acclaimed mayors win elections all across B.C.’s north

Fraser Lake saw their first female mayor elected

Mayoral results from across B.C.

Voters in 162 municipalities in B.C. set to elect mayor, council, school board and more

Every vote counts: 10 tightest races in B.C.’s municipal elections

Peachland saw their election decided by just one vote

Editor, The Times

Democracy is fragile, needs tending

Trekking Tales

Trekking with a difference—Part two

B.C. sailor surprised by humpback whale playing under her boat

Jodi Klahm-Kozicki said the experience was ‘magical’ near Denman Island

Ovechkin has 4 points as Caps rough up Canucks 5-2

WATCH: Defending champs pick up impressive win in Vancouver

B.C. government moves to tighten resource industry regulations

New superintendent will oversee engineers, biologists, foresters

Election watchdog seeks digitally savvy specialists to zero in on threats

Move follows troublesome evidence of online Russian interference in the 2016 U.S. election

More court before Dutch man charged in Amanda Todd case is extradited here

Appeals must be dealt with in Europe, before charges faced in B.C.

Crown says man guilty of B.C. girl’s 1978 murder based on alleged confession

Jury hears details of girl’s 1978 murder while Crown says man should be convicted of girl’s murder based on alleged confession.

BCHL alumni has NHL jersey retired by Anaheim Ducks

Paul Kariya played with the Penticton Vees from 1990-1992

Most Read